At last night’s meeting, the City Council discussed a proposed License Agreement with Hollywood Center, LLC and the Memorandum of Understanding with the Hollywood Farmers Market, Inc.

The Hollywood Farmers Market launched in 2013 under the management of HFM and its volunteer Board of Directors. In 2014, Julie Beavers was hired by the City as the Market Manager and has been instrumental in the growth and success of the market. The City pays the Market Manager, including the insurance coverage for her activities. The weekly markets run from early May to late November, opening at 9:00a.m. and closing at 1:00p.m. with approximately 33 market days per season.

On March 15, 2021 Aaron Springer, President of HFM, reached out to the City for assistance in managing the 2021 market season. HFM is unable to secure permits from the County for the upcoming market season because the corporation must file additional paperwork to resolve an issue with the state. Mr. Springer is seeking a Memorandum of Understanding (“MOU”) with the City for the 2021 market season through which the City would undertake certain additional responsibilities for the market.

Under the proposed MOU, for the 2021 season the City would have the following new responsibilities (a) Entering into a Licensing Agreement with Carrolton Enterprises, owner of the Hollywood Shopping Center (b) Obtaining insurance for the Farmers Market. (c) Applying for the permit through Prince George’s County, Department Permitting, Inspections and Enforcement (DPIE). The City would continue the following (a)Funding the salary for the Market Manager. And (b) Performing the annual fire inspection conducted by the Department of Public Services. HFM would be responsible for the following (a) Recruiting and managing volunteers. (b) Assisting the Market Manager with market operation, to include set up and break down, vendor placement and management, security, parking, removal of trash, litter, and recycling.

[City of College Park]